EDI Services Corp
Developed a luxury repair intake portal on a custom WordPress theme using Elementor Pro and AJAX endpoints, solving booking abandonment through a clean, multi-step interactive onboarding flow.
The Challenge
Presenting complex service selections and booking structures for luxury watch, jewelry, and leather repairs without overwhelming users.
The Solution
Designed a clean, multi-tiered interactive onboarding selector and constructed a custom PHP lead manager.
My Approach
Multi-Step Interactive Selector
Built responsive layout modules that dynamically direct users through repair scopes depending on luxury brand inputs.
Performance Optimization
Stripped third-party script bloated plugins, writing lightweight direct CSS and JS scripts.
Results & Impact
Decrease in initial questionnaire abandonment
Page load speeds
Technical Highlights
Bespoke Intake Category Router
Routing service requests to target luxury repair teams.
add_action(\u0027wp_ajax_route_intake\u0027, function() { $brand = sanitize_text_field($_POST[\u0027brand\u0027]); wp_send_json(get_intake_rules($brand)); });Lessons Learned
- Multi-tier selectors must minimize visual clutter to retain high-ticket clients
- Bespoke AJAX pipelines keep platform responsiveness sharp
Next Steps
- Deploy real-time repair progression trackers for registered luxury clients
- Integrate automated premium notification systems
Have a Similar Challenge?
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